Why would you want a website in China?
[source: UKTI]
The Chinese Internet Market is growing!
By the end of 2006, China had over 1,300,000 websites, an increase of 50% in the last six months
- SEO began in 2003, five years behind western markets.
- E-commerce is in its infancy as there is little trust in the security of the Internet.
- In 2007, Internet users in China reached over 137 million, 10.5% of the population.
- By the end of 2007, Internet users in China reached 210 million. (CNNIC)
- China expected to overtake the United States who has 211 million Internet users (July 2007) for highest number of Internet users. Chinese Internet users expected to increase to 280 million by end of 2008. (CNNIC)
Chinese Market Research and Online Marketing Strategy
Did you know…
Over 98% of clients advertising abroad have not consulted with a cultural SEO/SEM specialist.
Research shows, return on investment (ROI) for clients working with culturally targeted marketing campaigns, paid and organic, is 20% higher on average than clients who do not use such services. [source]
Metafocus believe that through specialist SEO/SEM companies aimed at targeting the Chinese market, we can help your business grow by researching your target market and building a tailored online marketing plan to suit your requirements.
It is important to have localised language, culture and business knowledge in order to effectively target your market. You are more likely to gain more credibility with local Internet users and convert visitors to customers.
Metafocus can help you with a complete online marketing strategy, from the basics - Chinese website hosting and domain name registration to the nitty gritty of Chinese search engine marketing (SEM). If you would like to discuss your Chinese website requirements, give us a ring or email us - we look forward to hearing from you.