Blog Consulting Services
The reasons for a company to have a blog on their website is growing all the time with more companies adding blogs to keep a captive audience and a reason for visitors to return to the site.
Metafocus is a professional services consultancy dedicated to helping business utilise weblog tools as an effective means of business communication. Metafocus provides a full range of services from strategic planning and implementation to training, which can make your weblog solution a reality. Metafocus listens to each individual client and adapt our services to meet your needs.
Metafocus researches your target audience and what's going on in your industry and specific company news. We have the experience in writing relevant copy using specific words to get people to action. Blogging is an essential tool in aiding company's websites with search engine optimisation to help them gain better rankings on search engines. We do this by doing keyword analysis which will uncover the most effective keywords based on actual search engine results, create descriptive titles, keyword-rich copy, and calls-to-action for each page.
Services include:
A blog is an ongoing requirement and once started its considered that you should post a minimum of two or three blog posts a week. Metafocus understands that it's not always easy to find time to meet the requirements of a company blog. We recommend an ongoing monthly arrangement to keep your blog updated with relevant articles and news topics. Metafocus offers several services to help you ensure your blog is kept up to date.
Editorial Services
We help you get started blogging with purpose by providing a number of editorial services. We assist you in developing editorial and posting guidelines to make sure your blog meets all your company standards. We will work with the person overseeing the company blog to ensure content is written in an acceptable style and in keeping within the established company guidelines.
Monitoring Services
Monitoring what's being said about you, your business, and industry is becoming an increasingly important requirement to manage your online reputation. Metafocus provides the following services to help you do this:
Blog Promotion
Metafocus employ a variety of marketing techniques to help "fast track" traffic to your blog. These include:
Bloggered about the cost?
Metafocus do offer some package pricing, but the cost really depends on your needs. We provide a free initial consultation, then put together a proposal based on what your needs are and what you want to achieve from your company blog. If you only need us for a short time period, we have reasonable hourly rates.